Franchise Fee: $15,000
Royalty: 5%
Total Investment: $106,250 - $169,250
Can Be Home Based: No

Founded: 2011
Franchised: 2020
VetFran Member: No

Twinkle Star Dance Academy offers a turnkey children’s dance studio franchise focused on early childhood through early high school. The model delivers structured, age-appropriate curriculum, consistent class formats, and recital-driven programming that convert trial students into long-term enrollments.

Revenue comes from monthly tuition, registration, recitals, camps, workshops, dancewear, costumes/merchandise, and special events. TSDA builds community through predictable schedules, family-friendly hours, and repeat participation, supported by brand assets, curriculum, and centralized marketing systems for fast, consistent launches. What sets TSDA apart is our evidence-informed approach to well-being. In collaboration with the University of Pennsylvania and IRB-approved research, we are refining a curriculum that targets engagement, positive affect, and self-regulation; key factors associated with reduced anxiety and healthier coping in youth. Findings inform lesson design, class pacing, and parent communication, so franchisees deliver a program grounded in data.

The franchise runs with a lean team (owner or manager, light admin, and trained part-time instructors) backed by territory protections, site-selection guidance, studio technology, website, lead routing, and a streamlined sales process supporting enrollment and retention.